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Başarı Mobile to Foster Mobile Games Download with Smartface Platform
30 June
2006 – Başarı Mobile, as one of the leading provider
of mobile games and B2C mobile game portals in Turkey,
selects Smartface Platform to foster download of mobile
games.
Smartface Platform helps Başarı Mobile to deploy
On-Device Games Catalogs for mobile games, in which
subscribers can browse, preview and download games.
On-Device Games Catalogs include video trailers and
animated previews of mobile games with one-click
shopping functionality.
“Subscribers always wanted to know more about a mobile
game before they actually pay for it. With On-Device
Games Catalog, we give them animated game previews and
some exclusive trailers which gives the taste of the
real game while teasing the user” declared İsrafil
Dilmeç, Manager of Operations at Başarı Mobile.
Smartface, as the key component of Mobinex UEM Solution,
enables content providers to publish On-Device products
with patent-pending handset personalization technology.
Branded On-Device products enable users to access mobile
media and services through visually attractive dynamic
user interface, which is updated OTA.
"Games are the fastest growing mobile content today. On
the other hand, the ability of a user to taste and
select a mobile game is so critical for customer
satisfaction and creating brand stickiness. On-Device
software creates the best mobile browsing experience
ever. Users can watch video trailers and experience how
is the real game looks like in their handset” said Osman
Çelik, General Director at Mobinex.
About Başarı Mobile
Basari Mobile is the first company who had moved the
first step towards Mobile Entertainment Sector in Turkey
by 1998. We started to give service under merger
departments of Information Technologies and Mobile
Internet Services in the structure of Basari Holding.
Until April 2003, Başarı Mobile keeps up its scope of
activities in Value Added Services of Mobile
Environments and Information Technologies.
For more information please visit : http://www.basari.com.tr/
About Mobinex
Mobinex, as the leading provider of on-device software
solutions, is dedicated to increasing revenues of mobile
providers with innovative user experiences. Along with
customers and partners including Vodafone, Zain,
Turkcell, KKTCell, Neustar, Gemalto, Ericsson and HP,
Mobinex products reach to a subscriber base of 120
million globally.
Company's flagship product Smartface Platform enables
mobile providers to publish “On-Device Portals”, a new
breed of mobile applications for mobile devices, which
combines handset functionality, network features and
rich media to create a compelling user experience.
Smartface Platform helps mobile providers to empower
mobile data services and customize the user experience
OTA (over-the-air).
For more information:
www.mobinex.biz
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